This month, OpenUCT published two new guides on open licensing and impact measurement. The first guide, ‘Open Content Licensing: A Three-Step Guide for Academics‘, aims at enabling individual academics to make informed and purposeful decisions around licensing their work in line with international open access principles. Based on the framework of open content licensing – a legitimate, internationally-recognised legal practice located within the boundaries of copyright law – it has been designed to protect the author against unauthorised forms of content exploitation in the digital realm, and is beneficial to the global user community in that it limits bureaucracy associated with obtaining permissions for re-use. The second guide, ‘Measuring Impact: A Five-Step Guide for Scholarly Units‘, provides five practical steps to professionalise scholarly communication activity, expand current approaches around impact measurement, and generate new forms of usage data. It is is aimed at scholarly units (i.e., research units, academic departments and faculties), but can be adapted for an individual scholar or institutional approach.